El apoyo populista bajo la perspectiva de la racionalidad limitada.

Abstract

Although there are many studies addressing the reasons behind populism success, only few of them are focused on the way in which psychology could play an important role when analyzing this phenomenon and the motivations behind the bases support. Therefore, the present article pretends to contribute to a new understanding about how cognitive aspects and specifically the bounded rationality perspective could explain populism support, specifically when it comes from elderly people. In order to do that, a new theoretical proposal will be developed based on a qualitative analysis of vote intentions and electoral results in America and Europe. This work will be divided in four sections. First, main concepts will be addressed, and relevant literature will be exposed. Second, the tendency of old people supporting populist leaders and parties in some countries will be exemplified. Third, the main theoretical argument will be explained along with the framework under which the link between the cognitive limitations and populist support is understood, and finally, the last section will contain the key points of this study together with its main challenges and limitations.